Press Conference Traditionally, the Opening Press Conference takes place in the noon hours of the Trade day (Friday, August 24th). So you have the chance to walk around the exhibition area(s) to get a first impression before you visit the press conference. There are sometimes changes or additional programme items in the last days before the CannaBusiness starts, so the Press Conference is a great opportunity to get informed about the current state of things, plan interviews and become acquainted with interesting people to talk to. The Closing Press Conference (Sunday, August 26th) will bring information about this yearīs Award-winners (Product Award and Booth Award) as well as interesting data and facts. There will be an appointment about the exact time and places of the Press Conferences in time! A very personal tip: donīt miss the delicious Welcoming Hemp Cake (see photo gallery) which will be cut and distributed among the visitors after the Opening Press Conference!